::  Posts  ::  RSS  ::  ◂◂RSS  ::  Contact

Screwing up unsubscription

February 20th, 2013
rants, email, tech  [html]
When I click "unsubscribe" I don't want you to take me to a page where I can "manage my email preferences". [1] I understand that my interaction with you may be complex, and there are some types of emails I would welcome while others I see as a pain, but it's your job to figure that out. Just give me an "unsubscribe" link that takes me to a page saying "you won't receive more message like this ... click _here_ to adjust your email preferences, click _here_ if you didn't mean to unsubscribe". If the notification is "someone tagged you in a photo" then don't send more emails for that. If the email is "your phone auto-uploaded photos" then don't send more emails about that. Maybe even do some tricky analysis behind the scenes to figure out categories of emails you send and calculate unsubscription probabilities. But don't make me hunt through your settings pages to figure out which setting will make the email I just got go away.


[1] Or worse, make me log in first. I just clicked a link in an email you sent me; you should be putting a token in that link so that you can identify me when I come to your site. Being able to receive email at an address is the root of the internet's identity system; don't make me click "forgot password" just to send another email so I can unsubscribe from the first email.

Comment via: google plus, facebook

Recent posts on blogs I like:

I’m Giving a Talk About Construction Costs Tomorrow

By popular demand, I’m giving the talk I gave 2 weeks ago at NYU, again. The database will be revised slightly to include more examples (like Ukraine, which I added between when I gave the talk and when I blogged about it), and I may switch around a few t…

via Pedestrian Observations December 2, 2019

Your room can be as bright as the outdoors

The effect was huge: I became dramatically more productive between 3:30pm and whenever I turned off the light. I estimate the lamp bought me between half an hour and two hours a day, depending on how overcast it was.

via benkuhn.net November 26, 2019

git-subtrac: all your git submodules in one place

Long ago, I wrote git-subtree to work around some of my annoyances with git submodules. I've learned a lot since then, and the development ecosystem has improved a lot (shell scripts are no longer the best way to manipulate git repos? Whoa!). Thus, I …

via apenwarr November 24, 2019

more     (via openring)

More Posts:


  ::  Posts  ::  RSS  ::  ◂◂RSS  ::  Contact