{"items": [{"author": "Jesse", "source_link": "https://www.facebook.com/jefftk/posts/351310068241227?comment_id=351312624907638", "anchor": "fb-351312624907638", "service": "fb", "text": "Are you looking to connect to people already aware of the cause, or to bring in new people?  \"Effective Giving\" hits the right note for me on impact, but doesn't answer the question of \"why should I give?\"", "timestamp": "1331573051"}, {"author": "Jeff&nbsp;Kaufman", "source_link": "https://www.facebook.com/jefftk/posts/351310068241227?comment_id=351314361574131", "anchor": "fb-351314361574131", "service": "fb", "text": "@Jesse: a name needs to be multipurpose to some extent.  Both connecting people and bringing in people are goals.  I don't think any of the names I've seen yet make their content immediately clear, though, so that may be asking too much of the name.", "timestamp": "1331573257"}, {"author": "Phillip", "source_link": "https://www.facebook.com/jefftk/posts/351310068241227?comment_id=351346808237553", "anchor": "fb-351346808237553", "service": "fb", "text": "I think Smart Giving has more punch. I hope part of your evaluation criteria is the creation of either dependence or independence by the charity. Too many charities self perpetuate by creating dependence.", "timestamp": "1331577308"}, {"author": "Phillip", "source_link": "https://www.facebook.com/jefftk/posts/351310068241227?comment_id=351351738237060", "anchor": "fb-351351738237060", "service": "fb", "text": "Indirectly relevant http://ow.ly/9BCyM", "timestamp": "1331577860"}, {"author": "Cecile", "source_link": "https://www.facebook.com/jefftk/posts/351310068241227?comment_id=351352111570356", "anchor": "fb-351352111570356", "service": "fb", "text": "I also vote for Smart Giving.", "timestamp": "1331577905"}, {"author": "Chris", "source_link": "https://plus.google.com/117346402173047680184", "anchor": "gp-1331581078306", "service": "gp", "text": "I think Effective Giving is a better term.  Effective applies to the giving, but smart applies to the giver and thus sounds a little arrogant to me.", "timestamp": 1331581078}, {"author": "Daniel", "source_link": "https://www.facebook.com/jefftk/posts/351310068241227?comment_id=351428594896041", "anchor": "fb-351428594896041", "service": "fb", "text": "I'll put in my 2 cents, with Chris, for \"effective giving\".  On Jesse's point, I think \"why should I give?\" is an entirely separate issue -- a valuable one, but not, I think, the one you're most directly trying to address.  It seems like you're more interested in helping people assure that when they do give, they're giving in the right places.<br><br>My mother is always concerned about this issue -- she never donates money without looking the place up first on charity navigator, trying to assure that the greatest proportions of the money go towards the named cause, and not towards raising more funds, administrative overhead, etc.  I'm not sure that's necessarily dealing with all the issues, but it's a decent place to start.", "timestamp": "1331585912"}, {"author": "Jeff&nbsp;Kaufman", "source_link": "https://www.facebook.com/jefftk/posts/351310068241227?comment_id=351457501559817", "anchor": "fb-351457501559817", "service": "fb", "text": "@Daniel: whether \"why should I give\" is a separate question is actually harder to answer than I was thinking.  Broadly, giving more and giving 'better' are interchangeable: switching to a charity that's twice as good is basically the same as giving twice as much.  I think of this movement as including both a recognition that we should be doing something to help and paying attention to the best ways to do so, but thinking more many of the organizations I listed are only looking at effectiveness.", "timestamp": "1331588808"}, {"author": "fixedzero", "source_link": "http://www.reddit.com/r/smartgiving/comments/qulfm#c40ma3w", "anchor": "r-c40ma3w", "service": "r", "text": "Really interesting discussion - I always use the word philanthropy but I think that tends to turn a lot of my generation off.\n", "timestamp": 1331661047}, {"author": "cbr", "source_link": "http://www.reddit.com/r/smartgiving/comments/qulfm#c40zjku", "anchor": "r-c40zjku", "service": "r", "text": "&rarr;&nbsp;I think to a lot of people, including me until recently, the word &#39;philanthropy&#39; implied rich people giving a lot of money to get something named after them.\n", "timestamp": 1331746413}]}